The Dark Side of DeepSeek: Navigating Opportunities and Pitfalls in the AI-Powered Gig Economy
The recent surge in popularity of DeepSeek, a Chinese AI model, has led to a proliferation of paid courses and training programs claiming to teach people how to use DeepSeek to make money. However, many of these courses are of poor quality, with some being blatant copies of previous courses on other AI models like ChatGPT. Additionally, the courses often focus on creating anxiety and fear among potential customers, rather than providing genuine knowledge or skills.
8 February 2025
The business models of these courses can be divided into three categories: selling courses, selling AI services, and creating personal IP. The most common model is selling courses, which often promise unrealistic returns on investment. These courses typically cost between 10 and 20 yuan and may be bundled with other AI services, such as "local deployment." However, some sellers are simply using DeepSeek as a marketing gimmick to sell unrelated courses or services.
Experts warn that the DeepSeek craze is similar to the ChatGPT frenzy of 2023, where numerous fake experts and courses emerged, promising unrealistic returns. They advise consumers to be cautious and not to fall for get-rich-quick schemes, as genuine success requires time, effort, and dedication. In fact, many users who have purchased these courses have found them to be of little value, with some even feeling scammed. The courses often lack substance and fail to deliver on their promises.
Despite the prevalence of low-quality courses, DeepSeek has opened up new avenues for individuals to earn money. These tools have made it possible for people to leverage AI technology to generate income, even without extensive technical backgrounds. For instance, users can generate high-quality content, such as articles, social media posts, and product descriptions, which can be sold to clients. Individuals can also design and sell online courses teaching others how to use DeepSeek and other AI tools efficiently.
Moreover, offering services that utilize DeepSeek, such as content generation, data analysis, or AI model training, can be another profitable venture. This can cater to businesses and individuals who need AI solutions but lack the expertise to implement them. Some individuals use DeepSeek to analyze successful content and then create their own versions, aiming to build their personal brand or IP. This strategy focuses on long-term development and can lead to significant financial gains through brand partnerships, advertising, and sponsored content.
The advent of large models like DeepSeek has transformed the landscape of entrepreneurship for ordinary people. According to industry experts, DeepSeek's rise has significantly lowered the threshold for ordinary people to start their own businesses. By leveraging large models as a "amplifier," individuals can capitalize on their unique knowledge and experiences, turning them into a competitive advantage in the market. For example, a mother who excels in helping her child with homework can use DeepSeek to create an app or a small program that assists other children with similar homework problems.
In conclusion, while the DeepSeek craze has led to a proliferation of get-rich-quick schemes, it has also opened up new opportunities for individuals to earn money and pursue their entrepreneurial aspirations. As technology continues to evolve, it is likely that we will see more innovative applications of large models in facilitating entrepreneurship and creating new opportunities for individuals from diverse backgrounds. However, it is essential to approach these opportunities with a critical eye, focusing on value creation and sustainability rather than get-rich-quick schemes. By doing so, we can ensure that the development of DeepSeek and its applications is aligned with societal values and promotes beneficial outcomes for all stakeholders.
