Culture

The Enigmatic Rise and Fall of Chinese Streamer 'One-Bar Little Round'

The Enigmatic Rise and Fall of the Popular Chinese Streamer "One-Bar Little Round" The sudden halt of the popular Chinese streamer "One-Bar Little Round," real name unknown, has sparked intense speculation and debate within China's social media sphere. Public records reveal that Little Round was previously contracted to Chongqing Wan Media, a company that has since fallen into severe financial trouble, with outstanding debts of around 44.57 million yuan ($6.66 million). This has caused many to question the circumstances behind the streamer's sudden disappearance from the public eye. Little Round had been a prominent figure in China's live streaming industry before her sudden halt, boasting a significant fanbase. Chongqing Wan Media had applied to register the "One-Bar Little Round" trademark in 2021, but this trademark has since been invalidated. The mystery surrounding the sudden cessation of Little Round's live streams was met with a variety of reactions on Weibo, with many users questioning the circumstances behind her discontinuation. Some users noted that Little Round was quite popular in the early 2020s but struggled to understand why she had such a large fanbase. One user commented, "I don't understand why she was so popular. It just seemed like her fans were following the crowd.

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1 March 2024

What exactly are all these people with monthly salaries of 3,000 yuan discussing on Weibo? It's all just so boring." Another user pointed out that Little Round hadn't been active on their live streams for quite some time, saying, "It's been a while since I've seen her streaming.

So this news must be true." Some users also expressed concern about the status of Little Round's voice pack, a popular product among her fans. One user said, "I still use her voice pack. It's quite good. I hope it doesn't get taken down."

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The circumstances surrounding Little Round's connection with Chongqing Wan Media are unclear, with some users mentioning that the company and the streamer had parted ways several years ago. A user wrote, "I heard they parted ways a long time ago. Little Round worked hard to secure her release." There has been much speculation as to why Little Round's streams were suspended and why her affiliated company, Chongqing Wan Media, has been found guilty of owing around 44.57 million yuan. One user suggested that Little Round might have fallen victim to a scam and been easily convinced by others, leading to her current predicament. The case of the streamer Little Round and Chongqing Wan Media offers a glimpse into the volatility and unpredictability within China's rapidly growing live streaming industry. As the situation continues to unfold, it remains to be seen what the future holds for Little Round and her devoted fans.

In the meantime, the questions persist: What led to the downfall of both the streamer and her once-prosperous company? How will this situation affect China's live streaming industry as a whole? And most importantly, what will become of Little Round and the fans who have been following her journey from the beginning? Only time will tell as the story of the enigmatic and now elusive "One-Bar Little Round" continues to unfold. As the world watches this intriguing saga unfold, it serves as a stark reminder of the risks associated with the entertainment industry, even for those with seemingly unwavering popularity. For Little Round and her fans, the road ahead remains uncertain, but the impact of this tumultuous situation will likely reverberate throughout China's live streaming community for years to come.