Mixue Ice City Embroiled in Food Safety Scandal Over Reuse of Leftover Fruit Slices
As a popular tea drink chain, Mìxuě Bīngchéng (also known as Mixue Ice City) has recently been embroiled in a food safety scandal. The controversy revolves around the company's alleged practice of using leftover fresh fruit slices that have been stored at room temperature overnight to make drinks the following day. This disturbing revelation has raised widespread concerns and sparked heated discussions among consumers and food safety advocates.

15 March 2025
At the heart of the issue is Mìxuě Bīngchéng's supposedly strict guidelines for handling fresh ingredients, which seem to be egregiously disregarded by some of its store employees. According to reports and undercover investigations, employees at a specific Mìxuě Bīngchéng location in Yichang, Hubei Province, were found to be collecting leftover lemon and orange slices at the end of the day, storing them in a cabinet or a stainless steel bucket, and then using these slices to prepare drinks the next day without refrigeration.
The employees' blatant disregard for basic food safety protocols, as captured on video, has sent shockwaves through the public and raised questions about the company's quality control measures and adherence to health standards. Furthermore, the discovery of flies and small insects crawling on the packaging of the tea drinks, which were then washed and reused, exposes a deeper issue of neglect and potential health risks associated with consuming products from this establishment.
An investigation by a live reporter from HBTV revealed that employees at the Mishi Ice City store in Yichang, Hubei Province, were storing leftover lemon and orange slices in a cabinet under the operating counter, with the intention of reusing them the next day. This blatant disregard for food safety regulations has sparked widespread concern. The store's employees were seen hiding the leftover fruit slices in the cabinet, seemingly aware that their actions were not in line with standard food safety protocols.
In response to the incident, the manager of the Ming Xue Ice City store where the issue occurred has admitted to the wrongdoing, describing it as an "illegal operation," and has pledged to enhance store oversight. Additionally, the company's headquarters has vowed to look into the matter further and take necessary steps to handle it.
This incident serves as a stark reminder of the vulnerabilities within the food industry, particularly in the context of large chains where oversight might be dispersed across numerous locations. The incident has prompted calls for greater transparency, stricter enforcement of food safety regulations, and a renewed commitment to consumer health and safety from companies like Mìxuě Bīngchéng, which has built its reputation on being a "light" in the affordable tea drink market. As the public awaits a comprehensive response and corrective actions from the company, one thing is clear: food safety is no trivial matter, and the trust of consumers must be earned and maintained through rigorous adherence to the highest standards of quality and hygiene.
The need for stricter regulation and adherence to food safety standards, especially in large chain stores, cannot be overstated. Leaving perishable items like fresh fruit slices at room temperature for extended periods can lead to bacterial growth, making them unsafe for consumption. Improved handling, storage, and disposal practices for perishable items are essential to prevent similar incidents in the future. Additionally, regular inspections and enforcement of food safety regulations by authorities can help maintain high standards across the industry.
Consumer awareness and education on food safety are also crucial. Consumers should be informed about the risks associated with consuming perishable foods that have not been stored properly. This awareness can lead to increased demand for safer food handling practices and support for businesses that prioritize food safety. Regulatory bodies should consider revising and strengthening food safety guidelines, particularly for large chain stores, including more frequent inspections, stricter penalties for non-compliance, and mandatory food safety training for employees.
Ultimately, this incident highlights the importance of proper food storage, handling, and disposal practices, especially for establishments that serve a large number of customers. As the industry moves forward, it is crucial that all stakeholders, including businesses, regulatory bodies, and consumers, play an active role in promoting and adhering to stringent food safety protocols to prevent such incidents from occurring in the future.
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