Woodpecker Home Repair Platform Embroiled in Controversy for Second Consecutive Year
The Chinese internet has been plagued by a problematic company, Muo Muo Bird Home Repair Platform, which has been exposed for its poor maintenance services for two consecutive years on the 315 Evening Gala, a live television program that airs on March 15th to celebrate World Consumer Rights Day. The platform's issues include "training scam fees" and "using inferior parts". In response to the exposure, Muo Muo Bird issued a rectification commitment letter, stating that it will comprehensively promote rectification measures and accept public supervision. The company also announced that it will establish a special inspection mechanism to review all orders that meet the standards and make corresponding adjustments or compensations. For maintenance engineers who have been verified to have fraudulent charging or maliciously misled users, they will be listed in the platform's blacklist and permanently banned.

16 March 2025
This is not the first time that Muo Muo Bird has been exposed on the 315 Evening Gala. In March of last year, the company's overcharging problems were also exposed on the program. The root cause of these problems is the high proportion of commissions taken by the platform, which can be as high as 40% of the total payment amount. This has led to maintenance engineers increasing their prices to make up for the commission, resulting in high and opaque prices for users. The company's high commission model has been criticized by many, and it remains to be seen whether Muo Muo Bird can truly reform and regain the trust of its users.
The fact that Muo Muo Bird, also known as Woodpecker, has been exposed for the same issues two years in a row raises questions about the company's commitment to quality and customer satisfaction. Despite previous promises to improve, the company's systems and practices appear to remain flawed, resulting in continued consumer complaints and dissatisfaction. The repeated exposure has damaged the company's reputation and eroded trust among its customers, making it essential for Woodpecker to take concrete actions to address its problems and prevent further incidents.
The public's reaction to Woodpecker's apology has been intense, with many netizens expressing outrage and incredulity that such a company can continue to operate. Many believe that the company's sales tactics are deceptive, with some accusing them of quoting low prices initially only to hike them up after arriving on the scene. Consumers have also complained about the company's exorbitant repair prices and its exploitation of customers' psychological vulnerabilities. Some have even reported feeling pressured into accepting high quotes due to concerns about safety and convenience. For instance, one female netizen recounted how she was able to negotiate a lower price by requesting the official price list from the customer service representative, highlighting the discrepancy between the quoted price and the actual cost. This experience has led some to call for greater transparency and accountability from the company, with many questioning how a business with such practices can continue to operate for two years without being held accountable.
The incident involving Woodpecker has once again raised concerns about consumer rights protection in China. For two consecutive years, the company has been exposed for its wrongdoing, yet it has failed to improve, instead choosing to abandon its public relations efforts. This move has sparked widespread criticism and questioning. The Chinese market has seen numerous instances of hygiene product brands being exposed for various issues, including substandard products, contamination, and false advertising. The repeated exposure of Woodpecker and other brands has led to a crisis of trust among consumers, highlighting the need for more stringent regulations and oversight to protect consumer rights. As the Chinese government continues to crack down on substandard products, it remains to be seen whether companies like Woodpecker will take concrete steps to address their shortcomings and regain consumer trust. The incident serves as a stark reminder of the importance of consumer rights protection and the need for companies to prioritize quality and transparency in their products and services.
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