JD.com Founder Liu Qiangdong Advocates for Delivery Workers' Welfare and Social Security
In a remarkable display of corporate social responsibility, Liu Qiangdong, the founder of JD.com, has spoken out about the welfare of delivery workers and riders. On his personal social media platform, Liu reflected on the past year as the most fulfilling in his 20-year entrepreneurial journey, citing the retirement of over 1,200 delivery workers who are now able to draw on tens of thousands of yuan in pension funds, receive an average monthly retirement income of 5,350 yuan, and enjoy full medical insurance coverage.

21 March 2025
Liu emphasized that the knowledge, business models, and technological algorithms used by companies should not be exploited to oppress the most vulnerable members of society. He stressed that profits, market value, and wealth should not be built on the backs of ordinary people who lack social security. Instead, Liu advocated for all delivery workers and riders to receive five-insurance-and-one-fund benefits, arguing that the profits and market value of major Chinese platforms are sufficient to support this.
This stance is particularly noteworthy given the context of China's thriving e-commerce and food delivery sectors, where workers often face grueling conditions and minimal benefits. By speaking out on this issue, Liu Qiangdong has sparked a conversation about the need for corporate accountability and social responsibility in ensuring the welfare of workers in these industries. His comments have been praised by many, including social media influencers, who commended Liu for his commitment to improving the lives of those at the bottom of the corporate hierarchy.
Liu's commitment to providing social security for his employees is evident in JD.com's policies. The company has consistently provided five-insurance-and-one-fund benefits for its front-line employees, including delivery personnel. Over 10,000 full-time couriers have signed formal labor contracts with JD.com, with the number continuing to grow. The company bears all costs associated with five-insurance-and-one-fund payments for these couriers, ensuring their cash income is not reduced due to these payments.
As the founder of one of China's largest e-commerce platforms, Liu's comments carry significant weight and may influence other companies to reexamine their treatment of delivery workers and riders. His emphasis on the importance of providing adequate benefits and social security for these workers serves as a powerful reminder of the need for businesses to prioritize the well-being of their employees and contribute to the greater good of society. The treatment of workers, especially those in the gig economy and delivery sectors, has become a focal point of public debate in China, and Liu's vocal support for worker welfare sets a precedent for other corporate leaders to follow.

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