1.26 Billion Trips Made During China's Qingming Festival Holiday

These activities, ranging from traditional cultural events to tourist attractions, were held across various regions, contributing to a safe, stable, and orderly cultural and tourism market nationwide. The data not only highlights the economic impact of the tourism industry but also reflects the public's enthusiasm for exploring cultural heritage sites, participating in traditional activities, and enjoying leisure travel during the Qingming Festival. The increase in domestic tourism can be attributed to the various activities and events organized across the country, including commemorative activities at red tourism sites, cultural events, and outdoor activities such as flower appreciation, hiking, and camping.

The surge in tourism has been felt across various types of destinations, including urban parks, forest parks, theme parks, historical and cultural districts, and key tourist towns, which have all experienced a boom in visitor numbers. Regions such as Beijing, Zhejiang, Shandong, Anhui, Jiangsu, and Guizhou were among the popular destinations, with a plethora of events and projects that showcased the perfect blend of traditional culture and modern entertainment. One of the highlights was the "farm-to-table" experience, where tourists could participate in tea-picking and tea-roasting activities, allowing them to connect with nature and local customs.

Themed activities such as "appreciating spring scenery, savoring spring flavors, and exploring folk customs" were also well-received by tourists. These events not only provided a glimpse into China's rich cultural heritage but also offered a unique and immersive experience for visitors. The region's museums also played a significant role in promoting cultural tourism, with many institutions launching special exhibitions and events during the holiday period. For example, the Palace Museum in Beijing hosted an exhibition on Chinese and foreign garden culture, while the National Museum of China showcased an exhibit on China's lunar exploration program.

As people took to social media to share their experiences, a common sentiment emerged: while the crowds were overwhelming, with many describing the popular destinations as "very congested" and noting the large number of people and cars, the general consensus was one of satisfaction with their holiday outings. Many expressed anticipation for their next break, highlighting the enduring appeal of holiday travel despite the challenges posed by large crowds. The significant growth in domestic tourism during the Qingming Festival holiday period underscores the importance of this sector to China's economy and suggests that it will continue to play a pivotal role in the country's economic recovery and growth.